This is a relaxing, laid-back, heartwarming, everyday Japanese-style BGM. From the middle of the song, it starts to have a festival/food stall feel to it, and there is a bit of a suspicious atmosphere.
However, overall, the song leaves a relaxing impression. To sum it up, it is whimsical Japanese-style BGM.
Think of it as a cat theme that may or may not be inviting.